Afarai

Hosselaer is an exclusive street-wear brand. During the Amsterdam International Fashion Week 09 Hosselaer presented 
the second collection in an previously unknown spot hidden on the old canals. Inspired by Amsterdam Folklore and mixed in with Afrobeat swagger Hosselaer created another men and women collection that rocked the runway with big tunes to conduct the strut.

Location: Art’Otel, Amsterdam
Visitors: 500
Sponsors: Amsterdam Foundation for the Arts, The Netherlands Foundation for Visual Arts, Design and Architecture
Scope of Work: Event direction, Show design, Event production, PR